JDSutter.me

Stop making content? What do you mean, J.D.? Isn’t this show called Content Creation Musings? Well, yes, it is. But I have to tell you, I don't really like content. Let me explain, because this is something that has been bouncing around in my brain for several months now. The internet, and society in general, is full of content. It’s full of news outlets, influencers, mega corporations, and tech giants foisting content on us 24/7. There is an insane amount of content barraging our senses constantly. Mindless noise and inane time-wasters are rampant. And frankly, it’s tiring and tiresome. It’s junk food for the mind and heart; pretty packaging, bright colors, but very little nutrients, and little to no value or substance. I don’t want what I do as a creator to fall into the category of “just another piece of content.” And my goal here is to encourage you to consider what impact your output is having. Whether you’re making a social post, recording a podcast, writing a newsletter or n...